Free Booklet
January 8th, 2008
Many small businesses do not think strategically about their marketing. They try a few things here and there but without a real plan. This usually gives poor results and wastes time and money.
Marketing Doesn’t Work?
Some companies even conclude that marketing doesn’t work when in reality it is their approach that is the problem. Some companies tell me that they do have a plan and run marketing programs but still achieve little success.
Poor Marketing Basics is Often the Problem
In cases like that I often find that the marketing basics have not been done properly. This causes the core messaging of the company to be ineffective. It doesn’t matter if you have a nice looking brochure or website if the content misses the mark.
Free Booklet Filled with Practical Ideas
I am part of the Duct Tape Marketing network of coaches and we have written a small business marketing booklet that you might find helpful. It is full of good information and is completely free.
Note that it’s not just some sales gimmick but was written to introduce you to the way we approach marketing. We wanted to give you some real and practical ideas.
Click here to download the small business marketing tips
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